Full-service marketing & PR agency for videogames and esports

Welcome to MktR Gaming

We cover every marketing and PR aspect, from media and influencers relations to social, content creation and marketing strategies. We work alongside developers and publishers to capture and earn audience’s attention.
AMD
KRÜ Esports
Flow
Destructive Creations
Blowfish
Saibot
e404

• KRÜ Esports

KRÜ Esports is a professional esports organisation founded by Sergio "Kun" Agüero in 2020. KRÜ’s goal is to bring Agüero’s experience as a professional football player to esports. We are proud of being part of the team practically since its inception developing marketing and communication strategies, content creation and public relation services.
Sergio Kun Aguero

Our Services

PR & Comms

Gaming and esports communications have unique aspects, and it’s not uncommon that a wrong word destroys a campaign. We know how to talk to the audience, and we love to find the right message to connect.
Over the years we have developed a solid relationship with influencers, journalists and media to secure that they share and broadcast about our brands. We create and monitor media and evaluation reports in traditional and digital.

Marketing Strategy

We design marketing strategies with the purpose of engaging audiences and followers through video games.
We work with innovative companies to strengthen their brand position, and creating social media growth strategies.

Influencer Marketing

We work with Latin-American youtubers, streamers and social media influencers.
We build the strategy, then we pick the right actors and channels and finally put into action the campaign. To wrap up, we report on the impact, effects and KPIs of the campaign.

Events

Events and competitions are a great way of bringing the brand closer to the audience. We know well the events that take place in Latin America, it allows us to suggest the presence only in the events that will drive relevant results to the brand. We take care of planning and executing the presence in events and competitions.

Social media

Social media is inherent of every marketing strategy. We design and implement paid and non-paid social media strategies. We enhance media presence, schedule content, content creation and production (written, video, motion graphics).

Content production

We produce inspiring content that leads to interaction and connects with the audience. We take care of the whole process, from inception to publishing it. Video, audio, written, animations, images.

Analytics

“If you can’t measure it, you can’t improve it”
We believe it is essential to analyse the impact of each campaign, reporting on the quali-quantitative results as well as on its ROI.

Digital

We help brands to develop and structure their online presence.
Online Reputation Management, SEO, web design and development. As a full-service marketing agency, our goal is to engage the audience, and that it converts into online sales.

Our Story

Over the years, and almost spontaneously, we got into the gaming and sports scene... And we love it!
It allowed us to shape a team of passionate gamers, who understand the unique characteristics of the videogames & esports scene. The stunning growth of videogames is just the beginning, especially in Latin America, that will drive growth in the coming years.

Get in touch

info@mktragency.com
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